According
to ElectroniCast, the worldwide market value of LED Production Lighting
reached $394 million in 2022…
Aptos,
CA (USA) – April 2023 -- ElectroniCast
Consultants, a leading market research consultancy covering the LED lighting
industry, just announced the release of their global market forecast of the use of light emitting diode (LED) professional production lights in Television/Broadcast,
Motion Picture, and Videography.
According to the
market forecast report, the global consumption of LED professional lighting
lamps/fixtures reached $394.1 million in 2022, up from $331.2 million in 2021. During the forecast period, the value of LED-equipped lighting is forecast to increase to $566 million in the year 2032. Market
forecast data in the study report refers to consumption (use) for a particular
calendar year; therefore, this data is not cumulative data.
According to the study, LED-based lighting is forecast to be the light
source of the next generation in the professional production lighting sector
studied in this market research project. Current LED technology already
competes favorably with Hydrargyrum medium-arc iodide (HMI), fluorescent and tungsten
sources and is powerful enough for the new crossover videographers.
LED lighting is increasingly used in broadcast/TV and movie studios worldwide
since LED solutions are a cool running (temperature), energy efficient, light
source with an adequate quality of light giving increasingly accepted color
rendition and “natural” skin tones. This LED technology is not just limited to
large panels of light but is also available in small, portable, battery-operated
units that could be attached to video cameras that are currently
available.
New LED-based professional production lights are designed to meet the needs
of demanding videographers. LED
technology is a strong competitor to other light source technologies, due to its
reliability, light quality, durability (rugged), and rapid on/off features (and
several other benefits) of LED lighting in professional production
applications.
Some examples of video/motion professionals that specify and use LED
lighting include steady-cam operators; Cinematographers; Operators,
television, video, and motion picture camera; News camera operators; Motion
picture camera operators; Electronic newsgathering operators; Video camera
operators; Film and video editors; Camera operators, television, video, and
motion picture; Video editors; ENG operators; Studio camera operators, others.
Broadcast studio camera operators work in a broadcast studio and usually
videotape/ digital record their subjects from a fixed position. News camera
operators, also called electronic news gathering (ENG) operators, work as part
of a reporting team, following newsworthy events as they unfold. To capture
live events, they must anticipate the action and act quickly. Television, video, and motion picture camera
operators usually acquire their skills through formal postsecondary training at
film schools, colleges, universities, or photographic institutes; therefore,
LED lighting manufacturers should consider these institutions in their marketing
efforts.
The sales and distribution of LED-based professional production lights are
typically aimed at:
• Rental Companies
• Lighting Designers
• Lighting Engineers and Specifiers
• Content Production Companies
• Venue/locations (Stadiums, Arenas, Other)
In this global market forecast study report of LED-based professional
production lights used in the television/broadcast, videography, and motion
picture/film industry sectors, nearly 80 companies, which compete in this
sector, are profiled.
LED professional production lighting, which is used for General Lighting
purposes, but with primary concern to accommodate the parameters of High
Definition (HD) or other related production concerns for broadcast/TV, motion
pictures, or videography illumination, is covered in this market forecast. The major
market potential for these general lighting/production lights is in sports
arenas and stadiums that prefer lighting, which are compliant with slow-motion
and/or high-definition television standards.
The broadcast/television, motion pictures, and professional videography
industry sectors employ professional camera operators in the United States and worldwide.
Independent television stations, local affiliate stations of television
networks or broadcast groups, large cable and television networks, or smaller,
independent production companies, employ camera operators. There also are a
large number of self-employed camera operators and film editors. Some
self-employed camera operators, contract with television networks, documentary
or independent filmmakers, advertising agencies/commercials, or trade show or
convention sponsors to work on individual projects for a set fee, often at a
daily rate.
Larger square or rectangle (shape) LED lights, which also include linear or
tube led in consumption value last year in 2022 with nearly 50 percent in
relative market share versus the other LED light categories. The average selling prices (ASPs) for smaller
devices are significantly less than the larger fixtures.
In terms of volume (number of units), the smaller units currently hold the
market share lead; however, because of their relatively low average selling
price (ASP) compared to the larger-sized units, they have a lesser market share
in terms of value.
The worldwide value of LED-based production lighting in the Television/Broadcast
segment was $234.8 million in 2022, compared to $112.5 million in the Motion
Picture category and $46.8 million in the Videography industry segment.
TV/Broadcast stations worldwide continue to retrofit their studios with
LED-based production lights, to improve the picture quality with the new
HDTV-based requirements. Also, other benefits of LED lighting versus the incumbent
lighting, include consumption of less electrical power and quiet operation (no
fan required), as well as ‘flicker-free”
operation. Also, LEDs not only
use less energy, but less air conditioning is also required in the studio since the heat
generated by LED lights is negligible.
LED production lights
in the motion picture/film category are driven by requirements for lighting
effects and set lighting, mainly because of their flexibility. A single light source can generate a great
variety of colors. Additionally,
continuous cost/performance improvements driven by technological advancements
are driving the LED lighting fixture market from a niche-only solution to a
general-use solution.
This market forecast
report is available immediately from ElectroniCast or authorized agents worldwide.
For detailed information on this or other services provided by ElectroniCast,
please contact Stephen Montgomery at -- montgomery@electronicast.com
Founded in 1981, ElectroniCast - specializes in forecasting trends in technology
forecasting, markets and applications forecasting, strategic planning, and
consulting. ElectroniCast Consultants, as a technology-based independent
forecasting firm, serves industrial companies, trade associations, government
agencies, communication and data network companies, and the financial
community. Reduction of the risk of
major investment decisions is the main benefit provided. ElectroniCast Consultants’ goal is to understand
the challenges and opportunities facing clients and to provide timely, accurate
information for strategic planning.